Dexter Pictures’ First Original IP Drama ‘DIVE INTO YOU’ Confirmed for Release on Sept 26 “Joining Hands with Disney+ and Rakuten Viki to Target the Global Market”

▲ Teaser Poster Image for Dexter Pictures’ ‘DIVE INTO YOU’ (Photo provided by Dexter Pictures)

Dexter Pictures’ first original IP drama ‘DIVE INTO YOU’ has finalized its release schedule and broadcasting platform lineup.

Dexter Pictures(CEO Dong-hyun Kim), a specialized content production studio and subsidiary of Dexter Studios(206560), announced that ‘DIVE INTO YOU’ will make its global premiere on Saturday, September 26 through Disney+, Rakuten Viki, and Channel A.

‘DIVE INTO YOU’ is a joint global project spanning South Korea, the US, and Japan. Co-produced by Korea’s Dexter Pictures and Amuse Entertainment(the Korean subsidiary of Japanese entertainment conglomerate Amuse), global OTT platform Rakuten Viki also participated in the project’s investment and production. The fantasy romantic comedy follows brilliant youth traveling between the past and present to save their first love. The fresh pairing of actors Ji-yeon Kim(WJSN Bona) and Seo-ham Park is generating high anticipation.

This project marks Rakuten Viki’s first participation in the investment and production of a K-drama. As a global hub for K-content fandom across the Americas, Europe, the Middle East, Oceania, India, and Southeast Asia, Rakuten Viki will reach viewers worldwide across over 120 million registered users. The platform will support up to 200 languages, including English, Spanish, Portuguese, and French, through its global subtitle services.

In Japan, the drama will be released via Disney+. Dexter Pictures previously announced Amuse Entertainment’s participation as a co-producer. With investment from a major Japanese platform and production backing from a leading entertainment agency, full-scale synergy and support in overseas promotion and marketing are expected.

In Korea, viewers can tune in through Disney+ and Channel A. ‘DIVE INTO YOU’ will air on Channel A as a Saturday-Sunday drama, premiering on September 26 at 10:30 PM KST.

Last year, Dexter Pictures released its first production drama ‘Head Over Heels’ (tvN), which ranked 2 globally in Prime Video’s TV Shows category, entered the Top 10 in 35 countries, placed 1 on TVING, and topped integrated TV-OTT buzzworthiness charts for four consecutive weeks. It also won Best Comedy Program at the 2025 Asian Academy Creative Awards (AACA), Asia’s top content awards. Building on this momentum, ‘DIVE INTO YOU’ stands as Dexter Pictures’ first original IP, directly planned and developed in-house.

The drama’s production was secured during the planning stage through Rakuten Viki’s strategic participation after recognizing the value of the original IP. It stands out by breaking away from traditional Korean drama production models and drawing active global platform engagement. As the first drama where Dexter Pictures directly holds the original IP, the project carries significant business value—securing secondary rights including remakes, multi-season licensing, OST, publishing, merchandise, and pop-up exhibitions.

Dong-hyun Kim, CEO of Dexter Pictures, stated, “‘DIVE INTO YOU’ is a project where an original IP from a Korean production company—rather than a remake or webtoon adaptation—was recognized for its competitiveness, leading directly to a partnership with global platforms. Through this work, we hope to present a successful case where a production studio overcomes the challenging domestic broadcasting environment through close collaboration with global companies.”